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2018 is the year when Power Rangers turn 25. However, somehow it seems that a part of the franchise would not stay till the anniversary. As per the sources, Power Rangers movie logo is changing after all these years. As news would have it, Power Rangers’ creator, Saban, has decided not to renew or extend the current division of Entertainment logo. However it is more important to note that this logo is just for the entertainment division of the company, but that division also happens to involve all the online games, multimedia entertainment contents, television shows and the Power Rangers movie logo as well.
The official text about the issue of Power Ranger movie logo, states:
“The description provided to the USPTO for SABAN’S POWER RANGERS is Entertainment in the nature of online games; entertainment services in the nature of creation, development, distribution and production of motion pictures, multimedia entertainment content and television shows; entertainment services, namely, personal appearances by characters and individuals associated with motion pictures and television series and other entertainment programs; fan clubs; presentation of live show performances; providing a website featuring entertainment information, interviews, movie clips and trailers, online games, television clips and trailers and short form entertainment content delivered by internet, mobile and wireless networks; providing a website featuring non-downloadable videos and images in the fields of action, adventure and science fiction delivered by internet, mobile and wireless networks.”
There are two arguments around this particular decision involving the entertainment logo. The first states that it simply means Saban would soon introduce an updated version of the Power Ranger movie logo. The second, is that it just means Saban has no current or future plans to release any more movies, and thus there’s no need for the logo any longer.
This is based majorly on the mixed reception of the Power Rangers’ recent movie at the box office. The film’s budget was set at a $100 million, but it could only gross about $85 million domestically. Once the international was counted, the film did actually surpass its budget but barely ($142 million), but that too, didn’t leave much of room for any profit, and the hopes of a sequel have been left in limbo ever since.
With Saban’s 25th Anniversary coming up, a new power ranger entertainment logo and trademark is not unlikely, and odds are, that even with the film’s stumble, a sequel could still be in the works, although with a modest budget attached to it. Still, it does leave one wondering what the plans are moving forward.
Also noteworthy is where this leaves the movie based merchandises, like action figures, busts, and statues. Those products would still have that power ranger movie logo attached, so will those be discontinued, or would they be updated with a newer version of the entertainment logo?