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Google Inc. has a special way to embrace, celebrate, and mark remembrances and special occasions with creative doodles. The recent Google Doodle was on June 1, where it marked the start of the ICC Champions Trophy 2017. Four days later, on June 5, the search engine giant has again come up with a sophisticated yet simple Google green logo with a message that may touch sentiments of the users. June 5 is known as the World Environment Day across the globe and the company, with its Google Green logo, spreads a heartfelt message of working towards saving the planet and its environment.
The logo design of Google logo shows an illustration of alphabets in Google going green. However, the catch was two leaves growing out of the ‘l’ in GOOGLE. The message that the search giant wants to spread across is that, with each passing day, it is getting more important to work towards protecting this planet and its environment. We all know that global warming and climate change is real, hence, with this message Google wants us to make the future less terrifying so the humanity can live sustainable lives.
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World Environment Day started back in 1974 and is honored and remembered on June 5th, every year. It is the United Nations’ principle agenda to summon people across the globe to work towards protecting the environment.
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Furthermore, United Nations Environment Programme is making the use of social media platform such as Twitter not only to raise awareness but to revive the love of people towards nature. The UNEP started tweeting with ‘#WithNature’ hashtag. Many Twitter users took part in this initiative as well where they went out to capture an image of their ‘treasured spot in nature.’ As the day is commemorated across the globe, Brazil paid homage to the World Environment Day with a half-marathon at the Iguaçu National Park. The animated Google Green Logo showed great significance of this day.
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Google Inc. also aims to achieve 100% renewable energy for their global operations this year. This is because the company seeks to conduct its business in an environmentally sustainable way. Ever since 1974, the event has become the flagship campaign. It has become a platform for spreading awareness about the environment, how to protect it, and live sustainable lives.