Most of us associate importance with renowned logos but we never consider what the company logo design of a particular brand might mean. Because, every line, curve and color has a unique meaning behind it, the science of logo making is very interesting. In fact, most of the designs communicate much more than their simple beauty. Are you curious to discover the hidden meaning behind company logo design of the most popular brands? Read this article to know the secrets:
Apparently, it looks like the first letter of the brand name is featured in Hyundai’s business logo design. However, the letter ‘H’ is creatively designed to symbolize the relationship between the customer and the company shaking hands together.
In an interview, Steve Jobs, the founder of Apple, informed that Rob Janof brought a bucket of apples. He spent about a week in drawing several sketches of apples with the intention to break the drawings down into a simple yet unique design. Taking a bite out of an apple was also a part of the experiment which turned into the brand’s most creative logo, realizing the coincidence of ‘BITE’ pronounced same as the computer term ‘BYTE’.
Seemingly, Amazon’s brand logo appears to be nothing special. However, the curved arrow is similar to a smile, stressing the satisfaction of its customers. In addition, it starts from the letter ‘a’ and stretches towards ‘z’, giving the hint that the company sales almost everything that you can imagine.
Looking carefully at the white space between the black letter ‘F’ and red stripe, you can clearly see the number ‘1’. Besides, the red stripes are also featured as a graphical representation of Formula 1’s high-speed cars.
The pink part of ‘BR’ section of Baskin Robbins’ logo symbolizes the number ‘31’ that is how many ice cream flavors the brand is famously known for.
The company’s corporate logo has transformed over time. But it has always featured three stripes. The present logo with angular three stripes together forms a triangle, showcasing the mountains of physical and mental challenges that athletes overcome daily.
Toyota’s company logo design features a stylized symbol of a needle eye with a thread passing through it, representing its past, as it used to produce “weeding machines”. Also, individual part of the logo spells out the brand’s name.
VAIO’s first two letters symbolize an analogue wave. And the last two are similar to ‘one’ and ‘zero’, symbolizing a digital signal.
All Image Credits : GOOGLE.COM