Image Credits: LORNSHILLACADEMY.ORG.UK
Many perceive graphic design to be a relatively new form of art and a recently matured industry. However, this isn’t the case. The graphic design industry is embracing a constant evolution with trends changing dynamically. This has been the case since decades where countless graphic designers have shaped the face of the industry.
From typography, balance, negative space to visual harmony; everything needs to be taken into consideration to come up with a masterpiece logo design.
To rejoice the affluent history, here is a list of the 4 best logo designers who have played an important role in shaping the graphic design fraternity.
Known as ‘the Godfather of Grunge,” David Carson is considered to be a revolutionary designer whose mantra was to “Break the Rules.” As a logo designer, the world is your canvas giving you the ability to go as wild or think out of the box without any restrictions. There are no defining parameters, rather the best logo designers break the clutter and avoid following the conventional route.
Known for is iconic I ♥ NY branding, Mr. Milton Glaser has come up with exceptional logos such as the JetBlue or Target logo. He strives to strike a balance between understanding and seeing which makes all his designs essentially timeless and powerful. Climbing the ladder of the best logo designer; Mr. Glaser’s work is exemplary.
Alan Fletcher is the father of British graphic design, who not only created captivating logo designs, but emphasized the importance of typography. Pairing visuals, text and bold colors; Mr. Fletcher gave a new distinct approach to logo, designing. His efforts led to graphics, logo and branding becoming an essential element for businesses where initially they were just extra decorative initiatives.
Herb Lubalin gave a new dimension to conventional logo designing by coming up with typographic which made her one the best logo designers. Her work was a unique blend of typography and design which led to miraculously appealing logo designs that resonated value.